An unexpected change in the direction of an entity, an accident at the facilities, layoff plans, saturation in services … there are many circumstances that may lead to a crisis level in communication.
These situations are characterized by the fact that they always come unexpectedly. Hence, organizations must be prepared in advance – always.
At GT Comunicación we understand crisis communication as a preventive tool and a long-distance race, with a series of stages to be covered in order to minimize damage or even take advantage of it when a crisis occurs. We design the tools necessary to make this happen:
- Risk Audits
- Prevention of crisis scenarios
- Crisis simulation
- Crisis manual
- Crisis management
- Crisis follow-up